Marketing Executive

Job Description & Requirements

Description

Diploma or Degree with at least 3 years’ experience in digital and social media marketing, events management, partner management and traditional marketing

Strong communication and analytical skills

Experience in mentoring junior members within a team will be advantageous

Able to work independently while also being an effective team player

Highly motivated, dynamic, resourceful and results-driven

Description

Manage marketing documentations and budgets

Conceptualize and execute integrated marketing campaigns to drive acquisition, retention and referrals while seeing through post-campaign analysis

Strategize and manage tactical campaigns

Strategize and manage digital marketing efforts to better optimize marketing performance and budgets

Create content for marketing automation, advertorials/editorials, digital ads and social media platforms

Develop marketing collaterals

Plan and execute B2C events

Manage client loyalty and referral programs

Identify and secure relationships with key partners for leads generation and sponsorship opportunities

Build effective working relationships with both internal stakeholders as well as external partners, agencies and vendors

Maintain Cordlife’s website and social media channels

Oversee and ensure that the daily/weekly/monthly Marketing administrative tasks are delivered in a timely manner

Guide new and junior team members on their daily tasks and help assimilate them into the team